12:05 · Peak demand
Who it's for
Wherever demand, towels and expectations collide.
Designed for environments where sunbed demand, towel-reserving and guest expectations need active management — and where pool facilities are part of what was sold.
Designed for environments where sunbed demand, towel-reserving and guest expectations need active management — and where pool facilities are part of what was sold.
When the pool is the product, practical lounger access is part of what was sold. A no-towels sign nobody enforces is the fastest route to reception complaints, one-star reviews about "never getting a sunbed" — and, as recent rulings show, refund exposure.
Thousands of guests, finite deck space, and demand that spikes hard on sea days. Towel-saving turns the lido deck into a daily flashpoint — and crew into referees with no consistent process behind them.
You answer for how partner hotels perform — the 2026 Hanover ruling was against the tour operator, not the hotel. Recurring sunbed complaints at a property are a service-delivery risk that lands on your brand and your claims desk.
Whatever the venue, the pilot pattern is the same: one zone, the real rules, measured results.
Every property has the zone where demand outstrips supply — the main pool at peak, the adults-only terrace, the swim-up row. That is where flashpoints concentrate, and where a pilot shows its impact fastest.
When seating is sold, an empty-but-held lounger is lost revenue, and a turned-away guest is a refund conversation. No-shows and disputes need a clean, consistent record.
Particularly relevant wherever pool facilities are a meaningful part of the holiday being sold.
Start with a QR-led pilot in one zone and measure the impact on complaints, staff response, guest flashpoints and usable availability.
Not sure yet? Assess your sunbed management risk